Why I Love the Triangle AMA

By Tricia Lucas | Leadership

Nov 02
AMA Triangle Board

For more than 30 years  Triangle AMA has offered Triangle marketing professionals the opportunity to learn and grow through professional development and networking. Now 700 members strong, we’re the premier marketing association in the Triangle and Eastern North Carolina. Our mission is to provide value to Triangle area marketers (members, non-members, agencies, companies, and colleges) by connecting people and by providing educational programming and professional resources. As a 10 year member, volunteer, and now Board member I am proud to announce that the Triangle Chapter just received the Silver award for 2017 award and the Gold Award in 2016. Yes, we were selected as the number one and number two chapter in  American Marketing Association chapter in the US!

AMA Monthly Luncheons

AMA Monthly Luncheons

Professional Networking

We host regular marketing events throughout Raleigh, Durham and Research Triangle Park allowing our members to interact with marketers throughout RTP as well as central and eastern North Carolina.

Our membership includes marketing professionals across the spectrum. From digital marketing agencies to corporate America and even non-profits, our members and sponsors include Align Technology, Alphagraphics, Bandwidth, BrandFuel, Bronto, Credo, Hummingbird Creative Group, Method Savvy, Media Two Interactive, Gelia Advertising, Centerline Digital, Thee Design, ResponsePoint, Southport Graphics, SAS, Netsertive, Citrix, Redhat, Lenovo, IBM, Fidelity, ASPE, Relias Learning, WRAL, Republic Wireless, iContact, Insperity, Samange, TEKsystems, HQ Raleigh, and The Chamber, to name a few.

Relevant Skills

For over 30 years the AMA Triangle has offered marketing professionals the opportunity to learn and grow with professional development, peer marketing, and leadership development. Companies are spending less and less on training and professional development. In order to stay relevant as a marketing professional, you need to stay up to date on industry trends, tools, best practices, talent development, and thought leaders. The AMA provides a way to do just that. Our monthly luncheon presentations feature industry thought leaders from Google, Target, NASCAR, Brooks Bell, Quintiles, Disney, HubSpot, Oracle, Krispy Kreme, IBM, Redhat, Citrix, Fidelity Charitable, Performance Bicycle, Whole Foods, Salesforce, Argyle Social, Bandwidth, ChannelAdvisor, BCBS, Windsor Circle, Charles and Colvard, BCBS, Oracle, Lenovo, and SAS.

Triangle AMA "She Suite" panel. Photo credit: Ricardo Barandiaran

Triangle AMA “She Suite” panel. Photo credit: Ricardo Barandiaran

Our AMA Triangle Link and Thinks go beyond special interests. They’re about new trends, connections, and lively discussions. Monthly sessions are broken out into the following categories: Branding, Marketing Automation, Digital Marketing, Higher Education Marketing and Communications, Healthcare, Non-Profit, Small Business, and the Transitions for Job seekers which to-date, has helped over 200 job seekers find employment.

2016 High Five Conference Triangle AMA's Presidents (Stan Phelps, Karl Sakas, Evan Carroll)

2016 High Five Conference Triangle AMA’s Presidents (Stan Phelps, Karl Sakas, Evan Carroll)

Named one of Forbes Magazine’s Top Marketing Conferences To Check Out, our annual High Five Conference is yet another way we help marketers keep up with marketing and creative trends, make networking connections and learn from national speakers. Last year’s event drew over 400+ marketers and creatives from 13 states to downtown Raleigh, NC. Designed for strategists, communicators, designers, creative directors, product managers, developers, and writers, you’ll hear from industry thought leaders,  and enjoy 30+ additional breakouts, workshops, and lightning-talk speakers this year.

Don’t miss the upcoming 2018 High Five Conference in Raleigh, NC, February 26-28th. You won’t want to miss Keynotes Aaron Draplin, Amanda Valentine, Jackie Huba, Spike Jones Tamsen Webster, and Will Reynolds.

The AMA Triangle also provides webinars, half-day training sessions, mentor programs, scholarships, job boards and job fairs.

Our third annual AMA Triangle Job Fair will be held April 26th at the Brier Creek Country Club. Our previous Job Fair exhibitors included marketing recruiters from Align Technology, Bandwidth, Bronto/Oracle, Capstrat/Ketchum, CareerPro, Centerline Digital, Charles and Colvard, Citrix, Durham Convention & Visitors Bureau, Hummingbird Creative Group, Lenovo, Lucas Select Inc., Netsertive, QuintilesIMS, Relias Learning, Republic Wireless, Sageworks, Samanage, TEK Systems, The Chamber-Greater Raleigh Chamber of Commerce, The Creative Group, TheeDesign, Viamedia, and WRAL-Capitol Broadcasting. Contact me, Tricia Lucas, at TLucas@LucasSelect.com for details.

Triangle AMA Job Fair

Triangle AMA Job Fair

Whatever your interest in marketing, AMA membership has its advantages. For me, it is about giving back to a profession and a community I love and respect. We work hard but we have a tremendous amount of fun. I would be hard-pressed to find a second family that is as supportive and giving as the Triangle AMA team. If you are interested in joining us we have a number of ways you can do that through our membership. Check us out at Triangle AMA.

At Lucas Select, based in Raleigh, NC, we are passionate about technology startups and about sales and marketing as professions and have built extensive national networks of top-performing executives and managers. Unlike typical staffing agencies and headhunters, our recruiting services ensure that your company maintains a sustained growth model that is supported by strong sales management, talent recruitment at scale balanced by on-going people development while aligning with your Company’s core values.

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About the Author

Tricia Lucas has over 25 years of demonstrated success in recruiting, marketing communications, and social media and helps technology companies recruit more efficiently by focusing on Recruiting Efficiencies, Employer Branding, and Social Media.


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