Category Archives for "Leadership"

Mar 18

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Cynthia Abbott

By Tricia Lucas | Alliance of Women in Technology

Introducing Cynthia Abbott!•  Marketing Communications•  Change Agent•  Certified CoachCynthia Abbott-Alliance of Women in Tech Leadership MemberMeet Cynthia Abbott, an Alliance of Women in Tech Leadership member and Marcom magician. This creative, collaborative, forward thinking leader comes with an impressive portfolio that includes IQVIA, Cisco, Young Presidents’ Organization (YPO), Cylance, Polycom, and Aviat Networks.  She has held […]

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Mar 03

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Jessica Mara

By Tricia Lucas | Alliance of Women in Technology

Introducing Jessica Mara!•  Venture Growth•  EdTech Consultant•  StrategistJessica Mara-Alliance of Women in Tech Leadership MemberMeet Jessica Mara, an Alliance of Women in Tech Leadership member and EdTech extraordinaire, who is focused on the growth of early to mid-stage corporate ventures.  She is skilled in go-to-market strategies and curriculum development to build brand awareness. She led […]

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Dec 10

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Shannon Rentner

By Tricia Lucas | Alliance of Women in Technology

Introducing Shannon Rentner!•  Fractional CMO•  Startup Consultant•  Coach and MentorShannon Rentner- Alliance of Women in Tech Leadership MemberI first met Shannon, now an Alliance of Women in Tech Leadership member, in May and knew she was exceptional. Status quo just isn’t in her vocabulary…ever. Shannon, a Fractional CMO who relocated to the Triangle from Atlanta, specializes in […]

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Oct 15

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Sallyann Hulick

By Tricia Lucas | Leadership

Introducing Sallyann Hulick!• CMO• Certified Coach• CMO PanelistMeet Sallyann Hulick, an Alliance of Women in Tech Leadership member and Chief Marketing Officer at BSA LifeStructures, recently recognized as a top ten architecture firm in the Triangle.  BSA LifeStructures has created facilities for some of the nation’s top healthcare, higher education and research institutions. Dedicated to […]

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Sep 17

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Angela Connor

By Tricia Lucas | Leadership

Introducing Angela Connor• Change Agent• Social Media Expert• Founder and AuthorMeet Angela Connor, an Alliance of Women in Tech Leadership member, journalist, experienced agency executive, author, speaker, and now entrepreneur. I first encountered Angela, author of “18 Rules of Community Engagement: A Guide for Building Relationships and Connecting with Customers Online“ at a one-day social media […]

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Sep 05

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Loren Shumate

By Tricia Lucas | Leadership

Introducing Loren Shumate• Marketing Executive• Brand/PR Expert• Campaign StrategistMeet Loren Shumate, an Alliance of Women in Tech Leadership member and a Marketing and Sales Leader with an envious employer portfolio. Loren worked for leading edge fast growth companies that include Netsertive, ZirMed, Allscripts, IBM Kenexa, Qlik,  and most recently, Phononic Inc. Loren’s leadership expertise lies in positioning and rebranding hypergrowth technology companies to create […]

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Aug 24

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Julie Bryce

By Tricia Lucas | Leadership

Introducing Julie Bryce!• Fractional CMO• Business Owner • Devoted MotherJulie Bryce- Alliance of Women in Tech Leadership Member Meet Julie Bryce, an Alliance of Women in Tech Leadership member and a global marketing leader with experience developing integrated marketing teams, designing marketing strategies, and launching new solutions to new audiences. She strives for authenticity and has […]

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May 03

How Employers Should Improve Their Recruiting Process

By Tricia Lucas | Leadership

Employers constantly struggle with recruiting and how to improve the talent acquisition process. In today’s competitive business climate the recruitment and retention of talented employees is top priority for Leadership teams. A creative and productive workforce leads to higher profits but it also contributes to the overall health of your employer brand. Companies know a […]

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Mar 01

Tricia Lucas Named in TBJ’s 2018 Women in Business Awards

By Tricia Lucas | Leadership

Cary, N.C. – Lucas Select Inc. is pleased to announce that Co-Founder Tricia Lucas has been selected by Triangle Business Journal (TBJ) as a 2018 Women in Business Awards winner. Tricia Lucas has over 25 years experience with technology companies in sales, marketing, recruiting, and business development roles delivering enterprise solutions. Prior to founding Lucas Select, Tricia worked […]

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Nov 20

Getting Down and Digital at the Internet Summit 2017

By Tricia Lucas | Leadership

The Raleigh, NC Convention Center was packed as expected last week at the Internet Summit Raleigh 2017 with over 90 sessions and workshops designed to give you the latest digital marketing trends and best practices. Over 2,500 attendees came from a broad range of organizations including national brands, agencies, technology companies, media, B2B providers, associations […]

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Nov 02

Why I Love the Triangle AMA

By Tricia Lucas | Leadership

For more than 30 years  Triangle AMA has offered Triangle marketing professionals the opportunity to learn and grow through professional development and networking. Now 700 members strong, we’re the premier marketing association in the Triangle and Eastern North Carolina. Our mission is to provide value to Triangle area marketers (members, non-members, agencies, companies, and colleges) by […]

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Apr 27

Don’t Condemn Job Hoppers

By Tricia Lucas | Leadership

Many hiring managers still say they won’t consider an applicant if the individual has moved around too much during their career. Recruitment firm Robert Half interviewed 200 bosses about whether a large number of job changes would make them suspect a candidate might lack staying power. Thirty-six percent of the executives admitted they were ‘very […]

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Jul 21

Changing Company Culture – How I Learned the Hard Way

By Tricia Lucas | Leadership

There are many factors that influence the culture of an organization: size and stage of the business, organizational structure, industry in which it operates, physical working environment, external environment factors (economic, social), and most importantly the leadership. Have you ever wondered how to change a toxic work environment. Any efforts to create or change a […]

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Jun 24

Sit, Stay, Recruit

By Tricia Lucas | Leadership

They are the ultimate employees.  Eager to please, they play well with others, respond to the slightest of praise, learn quickly, follow a routine, and have a keen sense of character.  Okay so maybe they aren’t the typical employee but dogs can certainly be an employer’s best friend when it comes to promoting a happier work […]

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