All Posts by Tricia Lucas

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About the Author

Tricia Lucas has over 25 years of demonstrated success in recruiting, marketing communications, and social media and helps technology companies recruit more efficiently by focusing on Recruiting Efficiencies, Employer Branding, and Social Media.

Mar 18

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Cynthia Abbott

By Tricia Lucas | Alliance of Women in Technology

Introducing Cynthia Abbott!•  Marketing Communications•  Change Agent•  Certified CoachCynthia Abbott-Alliance of Women in Tech Leadership MemberMeet Cynthia Abbott, an Alliance of Women in Tech Leadership member and Marcom magician. This creative, collaborative, forward thinking leader comes with an impressive portfolio that includes IQVIA, Cisco, Young Presidents’ Organization (YPO), Cylance, Polycom, and Aviat Networks.  She has held […]

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Mar 03

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Jessica Mara

By Tricia Lucas | Alliance of Women in Technology

Introducing Jessica Mara!•  Venture Growth•  EdTech Consultant•  StrategistJessica Mara-Alliance of Women in Tech Leadership MemberMeet Jessica Mara, an Alliance of Women in Tech Leadership member and EdTech extraordinaire, who is focused on the growth of early to mid-stage corporate ventures.  She is skilled in go-to-market strategies and curriculum development to build brand awareness. She led […]

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Feb 20

Lucas Select’s Co-Founder Talks with RIoT’s Dr. Sarah Glova

By Tricia Lucas | News

Lucas Select’s Co-Founder Tricia Lucas sat down to chat more with Dr. Sarah Glova, RIoT’s Director of Growth & Communications. RIoT.  RIoT, located in HQ Raleigh, is a nonprofit focused on IoT economic development. Glova leads marketing and communication efforts and events, supports their 75+ sponsors, and supports RIoT’s mission of growing and highlighting IoT opportunities. Read […]

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Dec 10

Lucas Select’s Co-Founder Talks with Pendo’s Jennifer Fentress

By Tricia Lucas | News

Lucas Select’s Co-Founder Tricia Lucas talks with Pendo’s Jennifer Fentress. Pendo, Bronto Software, Patheon, General Motors/OnStar, and Harris Interactive Inc., represent a diverse list of companies ranging from tech startups to pharma to an automotive industry giant. But they all have one important thing in common: Jennifer Fentress, a uniquely talented marketing leader who resides right here in […]

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Dec 10

Lucas Select’s Co-Founder Talks with FoodlogiQ’s CMO Katy Jones

By Tricia Lucas | News

Lucas Select’s Co-Founder Tricia Lucas talks with FoodlogiQ’s CMO Katy Jones. Katy joined FoodLogiQ in 2015 and served in various roles as a thought leader within the food industry, providing insight and education on the importance of supplier management and traceability across the food-supply chain. recently recognized by FoodLogiQ, recently recognized by Forbes as being one of the top 25 most […]

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Dec 10

Lucas Select’s Co-Founder Talks with Mati Energy’s CEO Eric Masters

By Tricia Lucas | News

Lucas Select’s Co-Founder Tricia Lucas talks with Mati Energy’s CEO Eric Masters. After 20 years in marketing leadership roles that include Coca-Cola—one of the best-known brands in the world—Eric Masters is at the helm of Durham beverage startup, MATI Energy, as CEO. Read the full article on Grepbeat. See previous Grepbeat interview with FoodlogiQ’s CMO KatyJones

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Dec 10

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Shannon Rentner

By Tricia Lucas | Alliance of Women in Technology

Introducing Shannon Rentner!•  Fractional CMO•  Startup Consultant•  Coach and MentorShannon Rentner- Alliance of Women in Tech Leadership MemberI first met Shannon, now an Alliance of Women in Tech Leadership member, in May and knew she was exceptional. Status quo just isn’t in her vocabulary…ever. Shannon, a Fractional CMO who relocated to the Triangle from Atlanta, specializes in […]

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Dec 09

Tricia Lucas Co-hosts Linking into Sales to explore Social Selling Competitive Advantages

By Tricia Lucas | News

Lucas Select’s Co-Founder Tricia Lucas is a guest Co-host with Martin Brossman on this Podcast with David Amerland. David explores the connection with what he learned over the last three years writing his book “The Sniper Mind: Eliminate Fear, Deal with Uncertainty, and Make Better Decisions”.  See the  journey about what David learned by interviewing […]

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Nov 27

Alliance of Woman in Tech Leadership – Spotlight Series – Introducing Monica Hoyer

By Tricia Lucas | Alliance of Women in Technology

Introducing Monica Hoyer• Tech Marketing Leader• Email Marketing Extraordinaire• PhotographerMeet Monica Hoyer, an Alliance of Women in Tech Leadership ​member and Director of Marketing at Participate, a certified B Corp headquartered in Chapel Hill, North Carolina and ‘Best for the World’ honoree that is empowering educators to ignite change and inspire students through collaborative professional learning, […]

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Oct 15

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Sallyann Hulick

By Tricia Lucas | Leadership

Introducing Sallyann Hulick!• CMO• Certified Coach• CMO PanelistMeet Sallyann Hulick, an Alliance of Women in Tech Leadership member and Chief Marketing Officer at BSA LifeStructures, recently recognized as a top ten architecture firm in the Triangle.  BSA LifeStructures has created facilities for some of the nation’s top healthcare, higher education and research institutions. Dedicated to […]

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Oct 11

Lucas Select Announces New Career Coaching Services

By Tricia Lucas | Career Tips

Cary, N.C. – Lucas Select Inc. is pleased to announce a new Career Coaching Services offering. The 10-year old recruiting firm specializes in the placement of executives and technology sales and marketing professionals for startups and small to mid-size organizations and will now offer Career Coaching effective immediately. Lucas Select’s Co-founder Tricia Lucas states “it’s not […]

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Sep 17

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Angela Connor

By Tricia Lucas | Leadership

Introducing Angela Connor• Change Agent• Social Media Expert• Founder and AuthorMeet Angela Connor, an Alliance of Women in Tech Leadership member, journalist, experienced agency executive, author, speaker, and now entrepreneur. I first encountered Angela, author of “18 Rules of Community Engagement: A Guide for Building Relationships and Connecting with Customers Online“ at a one-day social media […]

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Sep 05

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Loren Shumate

By Tricia Lucas | Leadership

Introducing Loren Shumate• Marketing Executive• Brand/PR Expert• Campaign StrategistMeet Loren Shumate, an Alliance of Women in Tech Leadership member and a Marketing and Sales Leader with an envious employer portfolio. Loren worked for leading edge fast growth companies that include Netsertive, ZirMed, Allscripts, IBM Kenexa, Qlik,  and most recently, Phononic Inc. Loren’s leadership expertise lies in positioning and rebranding hypergrowth technology companies to create […]

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Aug 24

Alliance of Women in Tech Leadership – Spotlight Series – Introducing Julie Bryce

By Tricia Lucas | Leadership

Introducing Julie Bryce!• Fractional CMO• Business Owner • Devoted MotherJulie Bryce- Alliance of Women in Tech Leadership Member Meet Julie Bryce, an Alliance of Women in Tech Leadership member and a global marketing leader with experience developing integrated marketing teams, designing marketing strategies, and launching new solutions to new audiences. She strives for authenticity and has […]

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May 03

How Employers Should Improve Their Recruiting Process

By Tricia Lucas | Leadership

Employers constantly struggle with recruiting and how to improve the talent acquisition process. In today’s competitive business climate the recruitment and retention of talented employees is top priority for Leadership teams. A creative and productive workforce leads to higher profits but it also contributes to the overall health of your employer brand. Companies know a […]

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Mar 05

Triangle AMA High Five Conference Gets Creative with Kindness

By Tricia Lucas | Marketing

The High Five Conference in Raleigh, NC, hosted by the Triangle AMA, was a major attraction this past week. This fifth annual conference was started in 2013 and designed to bring Triangle marketing talent together to collaborate. Forbes Magazine called High Five “One of the Top Marketing Conferences to Check Out” and Marketers are paying attention. “Marketers […]

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Mar 01

Tricia Lucas Named in TBJ’s 2018 Women in Business Awards

By Tricia Lucas | Leadership

Cary, N.C. – Lucas Select Inc. is pleased to announce that Co-Founder Tricia Lucas has been selected by Triangle Business Journal (TBJ) as a 2018 Women in Business Awards winner. Tricia Lucas has over 25 years experience with technology companies in sales, marketing, recruiting, and business development roles delivering enterprise solutions. Prior to founding Lucas Select, Tricia worked […]

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Nov 20

Getting Down and Digital at the Internet Summit 2017

By Tricia Lucas | Leadership

The Raleigh, NC Convention Center was packed as expected last week at the Internet Summit Raleigh 2017 with over 90 sessions and workshops designed to give you the latest digital marketing trends and best practices. Over 2,500 attendees came from a broad range of organizations including national brands, agencies, technology companies, media, B2B providers, associations […]

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Jul 20

Who’s Hiring for Sales and Marketing in July

By Tricia Lucas | Who is Hiring

Triangle Tech Connect is a monthly review of local entrepreneurial Technology Sales and Marketing career opportunities. Check out these hot hot hot Triangle companies that are hiring for over 50 sales and marketing jobs in July. ArchiveSocial provides a social media archiving solution for records management, regulatory compliance, and e-discovery. They are recognized by Gartner […]

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Nov 15

Who’s Hiring for Sales and Marketing in November

By Tricia Lucas | Who is Hiring

Triangle Tech Connect is a monthly review of local entrepreneurial Technology Sales and Marketing career opportunities. November evokes many things to Americans. Whether it’s nostalgic images of football, cooler temperatures, endless leaf management, Charlie Brown, pumpkin spice lattes, or turkey pardons, it most certainly includes Thanksgiving. Thanksgiving was founded as a religious observance to give […]

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Nov 02

Why I Love the Triangle AMA

By Tricia Lucas | Leadership

For more than 30 years  Triangle AMA has offered Triangle marketing professionals the opportunity to learn and grow through professional development and networking. Now 700 members strong, we’re the premier marketing association in the Triangle and Eastern North Carolina. Our mission is to provide value to Triangle area marketers (members, non-members, agencies, companies, and colleges) by […]

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